The psychology behind that tempting quarantine makeover


Enlarge (credit: Jessy Blain | Getty Images)

Cue the montage: It’s quarantine makeover time. People practicing social distancing during the Covid-19 pandemic are itching to change up their looks. The evidence is all over social media: With hair salons shuttered, people have resorted to chopping at long lockswith craft scissors or full-on shaving their heads, or dying their hair blue or pink with box dye. Many men, from Jim Carrey to your uncle, are growing out lumberjack beards.

For some, mere hair manipulation isn’t enough. If you can keep your eyes open long enough, you could watch YouTube and TikTok videos of people piercing their own ears and noses at home, or letting equally unqualified family members do it for them. Perhaps most adventurous are those contemplating giving themselves quarantine stick-and-poke tattoos with kits they bought on Facebook.

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